Tech sales jobs in London

London offers a thriving landscape for sales professionals, especially in the rapidly growing tech space. With businesses constantly expanding, the need for skilled salespeople, as SDRs and AE's, is higher than ever.

Business Development Representative
London, UK
Hybrid
Salary
£35,000-45,000/yr
+
£5,000-15,000/yr

Sauced are hiring for a tech scale-up that has built a leading CX SaaS.

Sales Development Representative
London, UK
Hybrid
Salary
£32,000-40,000/yr
+
£12,000-20,000/yr

Looking for an SDR to be part of something extraordinary.

Sales Development Representative
London, UK
Hybrid
Salary
£30,000 - 42,000/yr
+
£12,000-18,000/yr

Join an award-winning InsurTech company and an employee benefit provider.

Tech Sales in London: A Huge Opportunity

London isn’t just a city—it’s a hub for ambitious sales professionals. From fintech to SaaS and technology sales, opportunities abound for those ready to thrive. Whether you're eyeing a tech sales job, your first SDR role, or the chance to lead sales at a startup, London offers the perfect playground for talent eager to build a successful career.

What Types of Tech Sales Jobs Are in London?

London’s tech sales sector is diverse, with roles to suit various skills and experience levels:

  • Sales Development Representative (SDR): SDRs focus on lead generation. They qualify prospects and set up meetings for Account Executives, helping drive pipeline growth. Typically through outbound activities such as cold calling & emailing, and networking.
  • Account Executive (AE): AEs handle the full sales cycle, from pitch to demo to negotiation to close. They focus on converting qualified leads they've found themselves, or gained from SDR's & marketing, into paying customers.
  • Account Manager (AM): AMs nurture relationships with existing clients, ensuring customer satisfaction and managing renewals or upsells.
  • Business Development Manager (BDM): BDMs focus on high-level strategy, building long-term business partnerships and driving new revenue streams.

Each role plays a critical part in a thriving tech company, all working together to deliver revenue.

What to Expect from Tech Sales Jobs in London

Tech sales jobs in London are fast-paced and challenging, but the rewards? Worth it. Many sales roles here offer attractive commissions, bonuses, and career growth potential. The competitive nature of the city’s job and tech market means you’ll need to bring your A-game every day, but if you love a good challenge and the rush of closing deals, you’ll thrive. In fact, the networking opportunities alone can open up new paths and promotions that you might not find anywhere else.

Key Skills for Success in London’s Sales Market

Looking to make an impact in the market?  You’ll need more than just a good looking CV. Recruiters and hiring managers, look for certain skills when hiring for roles at all levels. The main four that meritt focus on are:

  • Communication: It’s not just about talking—strong listening and clear, persuasive communication are key to all tech sales roles from SDR to AE.
  • Grit: London’s tech environment is competitive. The ability to stay motivated and push through rejection is essential.
  • Curiosity: With complex tech solutions a desire to learn about your clients and their industries will help you find understand, then provide tailored solutions which can make or break a sales.
  • Coachability: The best salespeople are open to feedback and always looking to improve. Especially for those new to the role, industry or company.

Start ups and tech companies in London want candidates who can demonstrate these qualities and thrive in a fast-paced market.

How to Find Sales Jobs in London

You’ve got the skills, now you need the job. Here’s where to start:

  • Job Boards: Search platforms that specialise in sales jobs for the London market. Keep your CV updated and tailored to each role you apply for.
  • LinkedIn: Don’t underestimate the power of networking—many hiring managers are just a direct message away.
  • Meritt: If you’re looking to stand out, meritt can help. With tailored job recommendations, AI assessments, and video introductions, you’ll get noticed and be more likely to get interviewed by the top employers in London.

How meritt Can Help You Land a Tech Sales Job

With Meritt, finding your dream tech sales job or SDR position becomes easy. By using AI assessments and video introductions, your skills take centre stage, not just your CV. These tools show employers your potential, opening doors to opportunities in London’s tech and SaaS sectors.  It's your secret weapon in landing the best sales jobs in London.

Tech Industries Offering Top Sales Jobs

The beauty of sales jobs in London is the sheer diversity of industries. Some of the most in demand sectors hiring for sales professionals right now include:

  1. Fintech: London is a global fintech hub, with a thriving ecosystem that saw fintech firms raise billions in 2024 alone. Sales professionals in fintech focus on innovative financial products and services from digital payments to new banking platforms, and creating solutions on blockchain technology.
  2. Cybersecurity: As businesses become more digital, the demand for cybersecurity solutions is skyrocketing. Companies in this space require skilled sales professionals to help their customers protect data and ensure compliance with evolving regulations​.
  3. Artificial Intelligence (AI): AI is revolutionising industries from healthcare to finance. London’s AI startups raised significant funding in 2023, making this a booming sector for sales roles, particularly in SaaS and AI-driven solutions​.

These sectors are leading the charge in London’s tech sales growth, offering substantial opportunities for those looking to excel in sales roles. Whatever your industry preference, or even if you don't have one, London’s got something for you.

The Future of Tech Sales Jobs in London

The future of sales jobs in London, especially in tech and SaaS, is expected to increase in demand. As new technologies continue to evolve, the importance of sales in driving business success will also increase. Developing your skills will put you in a great position to land high-level SDR, AE, or AM sales roles in London.

Find your next sales great role.

Put your best foot forward with meritts job board, assessments and training.
our blog, on meritt.

Relevant Blog Posts.

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Lessons in Grit and Growth from Lucas Hale, The Go To Market Expert

Lucas Hale shares his journey from an SDR to Meritt’s expert on all things Go-To-Market. Learn why resilience is your greatest asset in sales, reflecting on his own path of tough calls, long shifts, and balancing studies.
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A Day in the Life of an SDR working in Tech Sales

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your answers, on meritt.

FAQs

Everything you need to know about working in tech sales in London and applying as a candidate on meritt.
What qualifications do you need for a tech sales job in London?
Tech sales jobs in London don't always require a specific degree, though familiarity with technology and software solutions can be advantageous. Employers tend to prioritise skills like communication, problem-solving, and a good understanding of the tech landscape. Sales experience is useful, but many companies are open to training candidates with the right mindset and potential. The Sales Development Representative (SDR) role is perfect for those looking for their first jobs in sales.
What is the salary range for tech sales roles in London?
Salaries in tech sales can vary based on experience and the complexity of the product being sold. Entry-level roles, such as Sales Development Representatives (SDRs), typically start around £30,000, with commissions often pushing earnings higher. More senior roles, like Account Executives, can command £60,000 or more, plus double that in commissions on top, especially in high-growth tech companies.
Are there remote or hybrid tech sales jobs available in London?
Yes, many tech companies in London now offer remote or hybrid working options for sales roles. While some teams prefer in-office collaboration, the nature of tech sales—using online platforms and CRM tools—means many businesses allow flexibility for remote working, especially for SDRs and business development roles.
How do I apply for jobs on meritt?
Simply create a profile, upload your CV, and start applying with one click. You can also complete video assessments to increase your chances of interview.
How does meritt help me stand out to employers?
Our platform offers video introductions and expert-designed assessments that highlight your skills, making you more visible and attractive to top employers.
How can I improve my chances of getting hired?
Complete your profile, show your skills and ability off with video introductions, and take advantage of our training courses to develop the skills employers are looking for.

Find your next great sales role.

Put your best foot forward with meritts job board, assessments and training.