Platform · Assess

Know who can sell.

Most companies only assess candidates. meritt runs the same methodology on the reps you already pay. One spoken assessment becomes a read on every person, a talent map of the team, and a plan to act on. No scores, just strong, some or none, each with its evidence.
The candidate experience

What it feels like to be assessed.

No CV screen, no one-way video. A calm, spoken conversation with an AI interviewer, scored on the four meritt behaviours. Press play to watch a real exchange.

Ready
A scripted preview. The real assessment is a live conversation.

The orb is the salesperson's only focus. It breathes while it listens and comes alive when it speaks, so the whole thing feels like a conversation, not an exam.

  • One spoken conversation, a few short segments
  • Coaching moments woven in to test how they adapt
  • Scored against curiosity, coachability, communication and grit
The talent map

Your whole team, one view.

Every person you assess lands on the map. Toggle between the four behaviours and the skills the role needs. Strong, some or none, never a number. Orange is where to focus, and there is no red, because this develops people, it does not rank them to be fired.

Your teamCuriosityCoachabilityCommunicationGrit
Aisha K.StrongSomeStrongSome
Tom R.SomeStrongSomeStrong
Priya S.StrongStrongStrongSome
Marco B.NoneNoneSomeStrong
Lena F.StrongStrongStrongSome
Jordan P.SomeNoneStrongStrong
Strong cover3 of 63 of 64 of 63 of 6
Strong Some NoneNo scores. We record what we saw evidence for, and never use red.
Team strength
Communication.

4 of 6 reps strong. Lean on it, and use them to coach the rest.

Biggest gap
Curiosity.

Only 3 of 6 strong. The clearest place to put enablement next.

Watch out
Even cover.

No single points of failure here. Strong cover is spread across the team.

The output

A plan for the team you have, notes for the ones you hire.

Every read is a citation. Strong, some or none is never the end of it. Each judgment is backed by the exact thing the person said and the moment they said it. No black-box score, nothing you cannot defend, to the rep, to your board, or to yourself.

Coaching plan
Tom R.
SDR on your team · assessed 12 May

Tom is your grittiest rep and acts on feedback fast. But discovery is shallow, he pitches before he diagnoses. Fix that and his close rate moves.

Strengths
Grit Strong
“When I lost my two biggest accounts in Q2, I rebuilt the pipeline from scratch and still closed the year at target.”Recording · 14:20
Coachability Strong
“You told me to slow my discovery down, so on the next call I asked three questions before I pitched anything.”Recording · 09:05
Where to focus
Discovery Some
“I led with the demo because I already knew the product was a fit for them.”Recording · 06:32Coach: the three-why drill on his next five calls. No pitch until he has asked why, three layers deep.
Pipeline hygiene None
“Honestly, I keep most of my pipeline in my head.”Recording · 18:11Coach: a Friday pipeline review. Every open deal needs a next step and a date, or it comes off the board.
Interview notes
Sofia M.
AE candidate · assessed 14 May

Strong communicator, quick on her feet, lighter on grit. Worth probing how she handles a bad stretch before you make an offer.

What we flagged
Grit Some
“I have not really had a bad quarter, things have mostly gone my way.”Recording · 11:40
Probe these in the next round
“Tell me about a quarter you missed your number. What did you change?”Tests grit and honesty, not just the miss.
“Walk me through a deal you lost. What would you do differently?”Looks for coachability and real reflection.
Gets smarter

It gets sharper the more you test.

Every assessment feeds the methodology. The more your team and your candidates test, the better meritt learns what makes a salesperson succeed in your business, and the sharper every read becomes.

Every test adds signal.

Each assessment is more labelled evidence of what good looks like, for the role and for your business.

The model learns.

meritt learns which behaviours and skills actually predict who ramps and who closes, and tunes the benchmarks.

The next read is sharper.

The more you test, the sharper every read, the better the shortlist, and the more it knows your bar.

Questions

Sales assessment, answered.

01

What is a sales talent map?

A sales talent map shows every person on your team against the behaviours and skills the role needs. meritt builds one from a short spoken assessment, marking each as strong, some or none, so you can see strengths, gaps and single points of failure at a glance.

02

How does meritt assess a salesperson?

Each person has a short spoken conversation with an AI interviewer. meritt reads the transcript against the four behaviours, curiosity, coachability, communication and grit, plus the skills the role needs, and backs every judgment with a citation from what they actually said.

03

Can I assess my current sales team, not just candidates?

Yes. The same assessment runs on the reps you already employ and the candidates you are hiring, so you see your whole team on one map and can coach, develop and promote on the same basis.

04

Does meritt give a score?

No. meritt does not score people out of 100. Every read is strong, some or none, each backed by the exact quote and the moment behind it. Nothing is a black box, and nothing is a number you cannot defend.

05

How long does the assessment take?

Around 15 to 30 minutes of spoken conversation, depending on the role. Candidates and team members do it in their own time, with no login and no CV upload.

See the tests

Browse the assessments.

Role-specific assessments for SDRs, AEs, CSMs and more. See how each one reads a salesperson.

See our tests
See it live

Book a demo.

Walk through the talent map and the plans on your own team, with us.

Book a demo